Sato video player on Wordpress: An HTML5 powerhouse for websites with videos
There is no industry-standard for embedding video on Wordpress. The quickest solution is embedding the Youtube player. Take it one notch higher and we have the Vimeos and the Gumlets. These are customizable and embed-ready with great promise for web devs to have a custom player UI. Be it the free YT or the paid third-party players, developers often hit a ceiling when it comes to the customization and bandwidth costs. That’s where Sato player comes in.
Sato video player is a fully customizable HTML5 player. It offers 80+ design and playback controls. Any designer and developer with a vision to build a unique video playing experience can create their branded players using Sato. This design-centred niche is where Sato player blooms and the outcome is an embed-ready player with video hosting and lead generation tool that fits with websites with high-volume video hosting needs.
Here’s an overview of what Sato Player does well and why our recent entry into the Wordpress plugin marketplace can be a gamechanger for Wordpress dev teams:
1. Player user interface
Sato’s primary offering is the visual UI builder. The no-code editor lets designers change each aspect of the player’s interface to match the design they have in their minds. From the POV of designers, this means the video element of a site is uncompromised and what is always an afterthought is now at par with the design system they build. Youtube embeds are not customizable and the third-party players that offer customization are often packaged with premium plans that seldom make sense. Sato Player’s customization is available to all for free. This gives them the ability to build and discover new and often unique designs for their video player. No more compromises, no more fitting in, just a player that you designed and not something that sticks out like a sore thumb.
2. Video storage and hosting
Sato player has a video library which lets you store and host videos directly from Sato’s servers. This is a fully managed service and frees you up from the dilly-dally of managing multiple services just to keep the videos on your sites playing. Sato’s content delivery partners are industry-standard for handling high-volume of traffic at all times with uptime guarantee of 99.99%. These partnerships also allow us to offer storage and hosting at costs way lower than any of our industry peers. All our plans come with very generous monthly bandwidth quotas. Most of our users never hit those numbers and those who do can buy additional storage and bandwidth at lowest possible cost. Check pricing here.
3. Marketing tools
Sato was built keeping in mind the designers and developers who want a custom player for their sites. But over the time, we saw a considerable portion of our active users belonging to marketing teams. And this opened up new possibilities for our dev teams. So, we started working on a few tools within the player for marketing teams to generate leads and multiply engagement. Currently we have in-video call-to-actions which is great to direct viewers to their desired ‘next-step’. Additionally we have a video engagement tool we call ‘Super progress’. It is instrumental if video completion is a primary goal. Learn more about it here.
The Sato video player plugin for Wordpress adds one layer of easy access for teams to do everything that Sato does great from within the Wordpress dashboard. It connects with the Sato player account and syncs the players and video library while keeping the customization and marketing features accessible from your Wordpress site.
Try out the Sato video player plugin and we are thrilled to see how you use Sato Video Player on Wordpress.
